04.07.2019
Haining China International Fashion Week 2019 was organized in Haining China Leather City between 28 June to 1 July. Saga Fur cooperated with industry associations, universities and well-known fur enterprises to promote fur fashion. One of the main events during Fashion Week was the finals of the 22nd “GLM Award” China International Leather Fur Fashion Design Competition. The winner of the competition will get a trip to Saga Furs Design Centre.
The main events were hosted at the main venue Haining Convention and Exhibition Center, and some other events were at the G Coordinate SHOWROOMS. The exhibition area is nearly 60,000 square meters.
Inspiration and innovation developed at Saga Furs Design Centre help to promote Saga® Mink, Fox and Finnraccoon on a global scale. This year, by cooperating with the China Leather Association, Haining China Leather City, Nuozhi Co., Ltd. and BIFTPARK HN, Saga Furs explored and promoted the concepts of “young”, “personality” and “sustainability”.
The “GLM Award” design competition improves the level of leather and fur garment design
The finals of the 22nd “GLM Award” China International Leather Fur Fashion Design Competition was held at Haining Convention and Exhibition Center on 27 June. Competition was hosted by China Leather Association, supported by China Garment Association and undertaken by Haining Government and Haining China Leather City.
The “GLM Award” has been trying to improve the overall level and the innovation of leather and fur garment design. Also, it has been promoting the sustainable development of the leather and fur industry. As a result, competition has been promoting industry development and bringing many design talents to the trade.
The contestants of the competition get opportunities to cooperate with the design studios or the garment manufacturing enterprises. They are also able to use high quality leather and fur materials to make collections for the competition. Thanks to this approach the “GLM Award” gets better results compared to other design competitions, as manufacturers can use designers brilliant ideas for their products just after the competition.
After fierce competition, Mr. Wang Wencao’s work “Boundary” produced by Haining Anke Garments Co., Ltd. won the gold medal. As a prize the winner received an amazing opportunity to go to Saga Furs Design Centre for a one-week free training course. Saga Furs Design Centre is the one and only source of magic in fur innovation. Wang Wencao’s trip to Design Centre will open the door for him to upgrade his fur design skills.
As the main driving force of fur fashion, Saga Furs has always been committed to the close integration of fashion and fur. Saga Furs supports the fur industry to fully utilize the original craftsman spirit and to develop fur products with unique style and exquisite craftsmanship.
Read more about other two events organized during Haining China International Fashion Week 2019 here and here.